MaxQ

MaXQ™ | Digital, Connected Smart Packaging

A digital connected packaging system designed for end-to-end product traceability and consumer engagement.

Connected shoppers represent an opportunity

6.6 Billion

Smartphone users wordwide

80%

of shoppers use a mobile phone in a physical store

69%

of shoppers look for reviews on their phone before speaking with a store employee.

What MaXQ™ can do for your brand

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  • One unique code - countless possibilites

    The beauty of connected packaging is that multiple objectives can be achieved through one unique code on each package, enabling a frictionless experience for customers.

  • Win trust with transparency

    Communicate key information about the product and brand directly to consumers. Share product provenance and provide a simple way to verify products as genuine.

  • Build loyalty by delivering meaningful value

    Personalize loyalty and reward programs to individuals or targeted groups. Deliver consistent and meaningful value in a convenient way to build long-lasting relationships.

  • Optimize performance through new insights

    The MaXQ™ system collects valuable insights about the shopping habits of individual consumers that can be used to better target and optimize future campaigns based on purchasing behavior, location and profile.

See how MaXQ™ works

Why choose MaXQ™?

The connected product advantage

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  • New key touchpoint

    MaXQ™ allows brands to easily implement consumer engagement and retention programs directly through the product. Connected products offer a real incentive for consumers to engage with the brand.

  • Constant connectivity

    Value-added content is delivered on the product itself, in real-time, and based on the actual interests of the consumer. Brands can stay relevant in the moments that matter. Traditional marketing can't keep up in the same way.

  • Online or in-store

    Whatever the sales channel, connected products act as a brand owned digital marketing channel and a digital touchpoint to deliver in-depth information about the product's origin, content, and journey.

  • Capture last-mile data

    Irrespective of the place of purchase or last-mile channel, connected products empower brands to capture last-mile data. New consumer insights help drive better decision making leading to improved customer aquisition and retention.

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